consumer psychology
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Real-life consumer psychology – with a touch of technology
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Aetna insurance will subsidize the Apple Watch

Aetna insurance will subsidize the Apple Watch | consumer psychology | Scoop.it

"Aetna is the first major health insurance company to subsidize cost of the Apple Watch ..."

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Why consumers often err in choosing health plans - New York Times

Why consumers often err in choosing health plans - New York Times | consumer psychology | Scoop.it

"Evaluating health insurance plans can be daunting and confusing, and most people don’t get much guidance, research shows ..."

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