"In our current social-media drenched society, coming up with a strategy that works best for your product or brand is all about getting the most possible visibility out of each channel ..."
Research and publish the best content.
Get Started for FREE
Sign up with Facebook Sign up with X
I don't have a Facebook or a X account
Already have an account: Login
consumer psychology
32.0K views |
+1 today
Real-life consumer psychology – with a touch of technology
Curated by
Leona Ungerer
 Your new post is loading...
Your new post is loading...
Scoop.it!
"Take a look in your kitchen cabinets or the shelves of any supermarket and you'll find seemingly countless products branded with names that sound like they're based on the name of an actual human being ..." 
Scoop.it!
"We label all sorts of products with country names -- Italian ice, French dressing, Swedish meatballs -- regardless of where they were made, or even if they have any actual ties to the country being ..."
Scoop.it!
"A designer is a person who creates the link between the consumer and the product: it is his job to translate the language of art into the language of commerce..."
Harrison turnblom's curator insight,
September 30, 2013 5:20 PM
La demande des concomateurs, doie toujours etre a point pour les producteurs. |
Scoop.it!
"Pushing your product to market is about more than just making sure you’re ready. It’s about ensuring the market is ready, too. As a company, you have to hit that sweet spot, along with multiple other factors you may not have even considered ...."
Scoop.it!
"Some of the of the most successful companies in history started by "doing what's working." "Do what's working" means supplying something (or a variation of something) that you know (or have some indication) people have demand for ..."
Scoop.it!
"Consumers who watch television sitcoms and see product placements through covert marketing have better memories of the products and better attitudes toward the brands, according to three joint studies led by the University of Colorado Boulder..."
Holly Knowles's curator insight,
May 16, 2014 1:33 AM
placing products within tv shows rather than around them is said to increase consumers memories and brand attitudes as it becomes associated to something they may enjoy watching. Product placement is also useful for marketers as people cant exercise zipping and zapping like they may through advertisements as they are exposed to the product embedded in the show.
Scoop.it!
"Nobody wants a smart watch. The problem is simple — the smart watch is a product for its own sake. It hasn’t been imagined from a customer perspective…"
|
