consumer psychology
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consumer psychology
Real-life consumer psychology – with a touch of technology
Curated by Leona Ungerer
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When ‘liking’ a brand online voids the right to sue

When ‘liking’ a brand online voids the right to sue | consumer psychology | Scoop.it

"The food company General Mills added language to its website to alert customers that they cannot take legal action against the company if they download coupons, enter a contest or connect with it in other ways ..."

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Leona Ungerer's insight:

Our online behaviour may have unforeseen consequences.


Follow-up: General Mills pulls new legal policy after consumer uproar.

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EU consumer research shows Croatians have a lot to learn

EU consumer research shows Croatians have a lot to learn | consumer psychology | Scoop.it

"Croatia has seen the fastest rise in e-commerce in the European Union, however, Croatian consumers regard themselves the least protected and believe they are not well informed about their rights, according to the 9th annual Consumer Conditions..."

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