How kids' pop culture is helping to shape early sustainability thinking | Sustainable Brands | consumer psychology | Scoop.it
From www.sustainablebrands.com - June 20, 2016 8:44 AM

"Over the years youth marketing has proved particularly adept at convincing kids to pester parents to buy sugary cereals and snacks, visit fast food joints for the promise of free plastic toys and, of course, compile enormous Christmas and birthday ..."