consumer psychology
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Real-life consumer psychology – with a touch of technology
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Dunkin' Donuts is using seven social platforms to sell iced coffee to music-loving millennials

Dunkin' Donuts is using seven social platforms to sell iced coffee to music-loving millennials | consumer psychology | Scoop.it

"Dunkin' Donuts wants to create cool musical buzz with millennials this summer to push its iced coffee products ..."

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The controversial rise of the 'Food Babe' - New York Post

The controversial rise of the 'Food Babe' - New York Post | consumer psychology | Scoop.it

"It’s been a big month for menu changes at the nation’s largest food companies, including: Dunkin’ Donuts will remove the whitening agent titanium dioxide from its powdered donuts. McDonald’s and Co ..."

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